Bulgaria, renowned as the "Land of Roses," holds a unique position in the global beauty industry. While the country is a world leader in rose oil production, there is a burgeoning demand for high-quality facial application tools that match the purity of their skincare formulations. In Sofia, Plovdiv, and Varna, the beauty sector is shifting from basic hygiene to "Professional Home Care," driving the need for advanced makeup brushes, eco-friendly toothbrushes, and precision skin-cleansing tools.
Shenzhen Jiasheng Industrial Co., Ltd. was established in 1991. At the beginning of its establishment, we mainly produced synthetic filaments, which were widely used in hair brushes, toothbrushes, makeup brushes, false eyelashes and other fields. After years of research and development, we have accumulated rich experience in the performance of filaments and the development and application of new materials.
Vertical integration from raw filament synthesis to finished beauty tool manufacturing.
Strategic shift to downstream manufacturing to better understand global consumer market needs.
Expanding production bases to Thailand and Vietnam to ensure supply chain resilience against geopolitical shifts.
Unlike traditional suppliers who outsource components, we manufacture our own filaments. This allows for unmatched quality control and cost-efficiency. For Bulgarian distributors, this means direct-from-source pricing and customizable filament softness (from 0.01mm to 0.15mm) tailored to sensitive skin types prevalent in European demographics.
As plastics pollute the environment increasingly, we are looking for ways to continuously improve the service life of our products and continue to increase the use of recyclable, degradable and other environmentally friendly materials. We offer PBT, Nylon, and bio-based filaments that meet strict EU REACH regulations.
In response to the impact of global geopolitical uncertainties and trade barriers, our 2024 expansion into Southeast Asia ensures that Bulgarian clients receive stable lead times and tax-optimized shipping routes, bypassing common logistical bottlenecks.
Our heat-resistant nylon vent brushes are designed for high-frequency use in professional Bulgarian salons, compatible with keratin treatments and rose-oil infused serums.
For high-definition photography in Bulgaria's fashion industry, our 15-piece sets provide the precision required for seamless blending and contouring.
Biodegradable filaments and travel-friendly toothbrushes serve the growing sustainable tourism sector along the Bulgarian Black Sea coast.
Professional and highly efficient service. Flexible and individualized customization to meet Bulgarian market trends.
Possessing a stable global manufacturing supply chain system with bases in China, Thailand, and Vietnam.
Integrated production of materials and finished products to better control quality, cost and production efficiency.
As an EU member state, Bulgaria follows strict REACH and CE regulations. Our products are manufactured to meet these standards, particularly regarding the chemical composition of synthetic filaments and the safety of handle materials.
Yes, we offer comprehensive OEM/ODM services, including laser-engraved logos, custom Pantone color matching for handles, and bespoke packaging designed for the Bulgarian retail environment.
High-quality PBT or Nylon filaments ensure better powder pickup and skin feel. For the Bulgarian market, where rose-oil based liquid foundations are popular, we recommend our specialized synthetic fibers that do not absorb liquid, ensuring product longevity and hygiene.
Production typically takes 25-35 days. Shipping via sea to Varna port takes approximately 30-40 days, while air freight to Sofia can arrive within 7-10 business days.
We integrated the production of materials and finished products so that we can better control quality, cost and production efficiency. In response to environmental sustainability, we continue to explore the application of recycling and biodegradable materials to serve our partners in Bulgaria and beyond.
Jiasheng
